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Thursday, November 25, 2010

Outsourcing to Telemarketers: Where to Start?

If you own a small business, you may have already thought about outsourcing your business to telemarketers. The thought of telemarketing agents doing all the work for your sales would be considered as a dream come true. Question is where do you start?

Here are some tips to outsource your business right:

Once you get a hold of a telemarketing company, be very clear on what you want and what you need. Would it be telesales campaigns, or lead generation, or maybe it could even be appointment setting. You may even be one of those call center clients that just wants more customers to come in and buy your products.

Set dates for you and the other company to catch up on how things are doing and the status of the results gained from the telemarketing campaign. With these sessions you can also make sure if you got the right company for the job and to make sure that everything is still working fine. You can also immediately voice out your concerns with the company's representatives if you found anything that you don't like in what they are doing.

Telemarketing isn't an overnight process. So give it some time to work on the results that you want.

Test out processes for the company to see if it works well for both companies. After testing, measure how successful it was and you can immediately decide whether or not to continue such processes.

These are just some of the few tips to get you started on the right track. Once you're on the right track, your company will be on a one way ticket to success.

Thursday, November 18, 2010

Top 5 Reasons To Outsource Your Appointment Setting

There are tons of reasons why you should outsource your appointment setting to another company, most especially to a telemarketing company. With competition becoming more and more intense as each day passes and even brand new competition keeps rising everyday, the sales game has drastically changed the way we market our products and services to the masses. When you outsource your appointment setting services, the product can lead to increased sales and boosted morale to you and your company.

Here are the top five reasons why you should outsource your appointment setting.

1. Representatives of the company that you outsource to have been seen to have more experience and have a much better aptitude to qualify leads and set appointments.

2. Professional telemarketers who have a vast experience in setting up appointments have an average of twenty to thirty calls in an hour with setting 1 or 2 appointments per hour. So in minimum, the company you outsource your appointment setting can give you 24 set appointments a day on average.

3. When you outsource this process, business organizations can see that their sales percentage will productively double.

4. The hassle of managing an extra staff would be gone since the company that you outsourced to can do it for you.

5. Professional appointment setters contact the most qualified of leads. These leads can be seen as those who are the most likely to purchase your products and services, or those businesses that are most likely to affiliate with your company.

Monday, November 15, 2010

Promote your Business with Telemarketing

Telemarketing is seen through many as a very aggressive form of selling. Professional telemarketers do this by making calls to complete strangers and try to persuade them into letting them become potential customers for their clientele. There are ways to promote your business through the help of a telemarketing company.
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1. Agents who treat their customers with respect

Well-mannered employees will always get the sale whether or not the agent calling the customer is an experienced one or a beginner at telemarketing. Look for a telemarketing company with well-mannered agents in order to get the most number of sales. Always remember, people only purchase products from people who treat them with respect.

2. Identifying your target market and knowing their needs

Once you have a company to help you reach your sales quota, the next step would be to know which categories of people to whom you are going to try and sell your products and services. Always know what they want and most especially what they need because customers are continuously looking for products that will help them with their day-to-day problems.

3. Quality over quantity

Quality of service should always come first. It doesn't matter if you have a hundred sales and most of those sales would have been catered to by the use of poor service because eventually you will get negative feedback if this happens; whereas if you have fifty sales and those sales have great customer service given to them then those fifty people will tell their friends and relatives about you and your company. In the end, those fifty sales would become a hundred, and then would become two-hundred and so on.

Wednesday, November 10, 2010

Cold Calling Techniques to Make That Sale

Telemarketers usually do cold calling to call possible customers and try to persuade them into buying the various products and services. This is because cold calling is probably one of the most effective ways to get the required number of sales. Instead of waiting for customers to order their products, they would call possible leads and do the initiative in calling them first.

There are many techniques that telemarketers use in order for them to meet the required number of sales. One of these techniques they do is to have that mindset in completing a sale. They should have the right amount of motivation to turn those leads into customers and possibly returning customers in the future.

Another technique for telemarketers is to build trust with their customers. Once their leads know that they are the right person to talk to who can help them with their problems then their lead will pull out their credit cards without any hesitation.

One more technique that telemarketers use is they should highlight the benefits of the products and services that they are trying to sell. Also, they should do this in a manner in which they are trying to reach out to their prospect customers instead of trying to sound like that they need that sale.

Once an agent masters these techniques it wouldn't be any problem for that caller to get sales since they would now know how customers would feel and what would they need and in the end, get that sale.

Friday, November 5, 2010

Cleansed Data Means High Quality Telemarketing Campaign

Data alone does not ensure smooth campaign management. There has to be an efficient way to view data and be able to get meaning out of those data. This means that quality is the most important factor to make the most out of it. One of the most effective way to get quality data is through data cleansing.

Data cleansing is the best way to get an effective telemarketing campaign. This also makes a better lead generation strategy that will deliver higher revenue for your company.

Knowing where the data is being sourced from is highly important. The source of the data must be known because you'll be wasting time and money if you have an inadequate data on hand.

If you don't have the right data it can mislead telemarketing services. You may target the wrong demographics and this affects the lead generation process which could take its toll on your ROI. Results may be skewed which could also affect your brand positioning and placement. If you have the wrong information it becomes meaningless and it would be hard to apply new applications from existing once specially when these data needs to be analyzed.

Offshore companies should make sure that they verify and test the data before calling it. When you have an outsourced company you need to make sure that they know what's on their hands.

This method of data cleansing and cross- checking will prevent loss of resources and will ensure success for your business. You'll have bigger chances of usability and establishing a process that is necessary to achieve quality service.